How to attract your customers to your booth

At your disposal: Free advertising material for exhibitors

Important:

To maximise the success of your visitor advertising, link all banners, emails or other promotional activities to the individualised tracking link you receive from our digital partner LUMITOS upon receipt of your booking.

This has a great advantage for you: the success of your advertising is tracked by the link and made visible to you. As soon as iba.CONNECTING EXPERTS starts in October, you will have access to a detailed reporting dashboard in which you can see how many visitors have registered for the event specifically via your advertising link. 

If you are not interested in such a success measurement, please use the general link instead:
https://connecting.iba.de/ 

1. Logo

iba.CONNECTING EXPERTS logo

3. Text modules for invitation e-mails

You may use the following text templates either unchanged or in a modified form.

How to invite your customers and newsletter recipients to your BOOTH ...

Subject line: Visit us at our online booth at iba.CONNECTING EXPERTS

Dear customer,

Live events are still being postponed or cancelled, business travel is restricted. But that’s no reason to do without the atmosphere of an event and staying in active contact.

That’s why we will be presenting our innovations online – at iba.CONNECTING EXPERTS from 25 – 28 October 2021.

We would like to invite you to to visit us at the worldwide baking industry’s virtual business and network event 2021!

Your advantage: participation is completely free of charge, can be planned at short notice and is possible from anywhere, around the clock.

Interested? Find out more on the website.

Find out more → (insert link*)

 

* Use the individualised tracking link here that you received from our digital partner LUMITOS as part of your booking. This has a great advantage for you: the success of your advertising is tracked by the link and made visible to you. As soon as iba.CONNECTING EXPERTS starts in October, you will have access to a detailed reporting dashboard in which you can see how many visitors have registered for the event specifically via your advertising link.

If you are not interested in such a success measurement, please use the general link instead:
https://connecting.iba.de/

How to invite your customers and newsletter recipients to your LECTURE ...

Subject line: Visit our online lecture at iba.CONNECTING EXPERTS

Dear customer,

postponed live events and unpredictability continue to hamper industry events, but that’s no reason for us not to communicate with you. We look forward to sharing our expertise with you in an online lecture on iba’s new virtual industry platform.

Take part in our online lecture “XXX” at iba.CONNECTING EXPERTS from 25 – 28 October 2021.

We would like to invite you to to visit us at the worldwide baking industry’s virtual business and network event 2021!

Your advantage: participation is completely free of charge, can be planned at short notice and is possible from anywhere, around the clock.

Interested? Find out more on the website.

Find out more → (insert link*)

 

* Use the individualised tracking link here that you received from our digital partner LUMITOS as part of your booking. This has a great advantage for you: the success of your advertising is tracked by the link and made visible to you. As soon as iba.CONNECTING EXPERTS starts in October, you will have access to a detailed reporting dashboard in which you can see how many visitors have registered for the event specifically via your advertising link.

If you are not interested in such a success measurement, please use the general link instead:
https://connecting.iba.de/

How to invite your customers and newsletter recipients to your INNOVATION BOOTH ...

Subject line: Innovation at iba.CONNECTING EXPERTS

Dear customer,

Live events are still being postponed or cancelled, business travel is restricted. But that’s no reason to do without the atmosphere of an event and staying in active contact.

That’s why we will be presenting our latest product “XXX” online – at iba.CONNECTING EXPERTS from 25 – 28 October 2021.

We would like to invite you to to visit us at the worldwide baking industry’s virtual business and network event 2021!

Your advantage: participation is completely free of charge, can be planned at short notice and is possible from anywhere, around the clock.

Interested? Find out more on the website.

Find out more → (insert link*)

 

* Use the individualised tracking link here that you received from our digital partner LUMITOS as part of your booking. This has a great advantage for you: the success of your advertising is tracked by the link and made visible to you. As soon as iba.CONNECTING EXPERTS starts in October, you will have access to a detailed reporting dashboard in which you can see how many visitors have registered for the event specifically via your advertising link.

If you are not interested in such a success measurement, please use the general link instead:
https://connecting.iba.de/

How to invite your customers and newsletter recipients to your LIVE CHAT ...

Subject line: Will we meet at iba.CONNECTING EXPERTS?

Dear customers,

Live events are being postponed or cancelled, business travel is restricted. But that’s no reason to do without the atmosphere of an event and staying in active contact.

That’s why we are inviting you to a live chat with us at our virtual booth – at iba.CONNECTING EXPERTS from 25 – 28 October 2021.

We would like to invite you to to visit us at the worldwide baking industry’s virtual business and network event 2021!
We’ll answer all your questions personally in a live chat.

Your advantage: participation is completely free of charge, can be planned at short notice and is possible from anywhere, around the clock.

Interested? Find out more on the website.

Find out more → (insert link*)

 

* Use the individualised tracking link here that you received from our digital partner LUMITOS as part of your booking. This has a great advantage for you: the success of your advertising is tracked by the link and made visible to you. As soon as iba.CONNECTING EXPERTS starts in October, you will have access to a detailed reporting dashboard in which you can see how many visitors have registered for the event specifically via your advertising link.

If you are not interested in such a success measurement, please use the general link instead:
https://connecting.iba.de/

4. Text modules for social media (plus hashtag suggestions)

You may use the following text templates either unchanged or in a modified form.

Add appropriate hashtags to your social media post. Here’s a selection of recommended hashtags:

#ibaConnectingExperts #tradefair #iba2021 #bakery #baking #networking #business #globalnetworking

Here's how you could invite your followers to your BOOTH ...

We’ll be there for you! Join us from 25 – 28 October 2021 at #ibaConnectingExperts, the virtual business and network event of 2021 for the global baking industry.

 (insert link*)

 

Networking with the look and feel of an event, but digitally. Visit us from 25 – 28 October 2021 at #ibaConnectingExperts, the virtual business and network event of 2021 for the global baking industry.

 (insert link*)

 

Trade fairs postponed, conferences cancelled, travel restricted … we’re taking a different route. Visit us from 25 – 28 October 2021 at #ibaConnectingExperts, the virtual business and network event of 2021 for the global baking industry.

 (insert link*)

 

* Use the individualised tracking link here that you received from our digital partner LUMITOS as part of your booking. This has a great advantage for you: the success of your advertising is tracked by the link and made visible to you. As soon as iba.CONNECTING EXPERTS starts in October, you will have access to a detailed reporting dashboard in which you can see how many visitors have registered for the event specifically via your advertising link.

If you are not interested in such a success measurement, please use the general link instead:
https://connecting.iba.de/

Here's how you could invite your followers to your LECTURE ...

Stay updated on XY: join our online lecture at #ibaConnectingExperts on XX.YY.2021 easily and conveniently, from wherever you may be.

(insert link*)

 

* Use the individualised tracking link here that you received from our digital partner LUMITOS as part of your booking. This has a great advantage for you: the success of your advertising is tracked by the link and made visible to you. As soon as iba.CONNECTING EXPERTS starts in October, you will have access to a detailed reporting dashboard in which you can see how many visitors have registered for the event specifically via your advertising link.

If you are not interested in such a success measurement, please use the general link instead:
https://connecting.iba.de/

Here's how you could invite your followers to your INNOVATION BOOTH ...

Be an early mover: find out online about our latest product “XXX” at #ibaConnectingExperts from 25 – 28 October 2021.

(insert link*)

 

* Use the individualised tracking link here that you received from our digital partner LUMITOS as part of your booking. This has a great advantage for you: the success of your advertising is tracked by the link and made visible to you. As soon as iba.CONNECTING EXPERTS starts in October, you will have access to a detailed reporting dashboard in which you can see how many visitors have registered for the event specifically via your advertising link.

If you are not interested in such a success measurement, please use the general link instead:
https://connecting.iba.de/